Build-A-Bear Workshop runs an interactive retail concept where customers design and assemble personalized stuffed animals and accessories in-store and online. The brand combines experiential shopping with licensed characters and seasonal collections aimed at children and gift-givers. Differentiation comes from the make-your-own ritual, strong brand recognition, and a mix of company-owned and partner-operated locations rather than pure e-commerce apparel retail.
| Quarter | Revenue | YoY % | Earnings | YoY % |
|---|---|---|---|---|
| Q2 2025 | 128.4 | — | 15.3 | 33.6% |
| Q3 2025 | 124.3 | — | 12.4 | 40% |
| Q4 2025 | 122.7 | — | 8.1 | -19.1% |
| Q1 2026 | 154.5 | — | 16.4 | -23.9% |
| Q2 2026 | 125.3 | -2.4% | 18.3 | 19.4% |
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