British American Tobacco manufactures and sells cigarettes and other nicotine products under global brands including Lucky Strike, Dunhill, Kent, Pall Mall, and Rothmans, as well as next-generation products such as Vuse vapor, glo heated tobacco, and Velo nicotine pouches. It operates in approximately 180 markets worldwide, supplying adult consumers through retail channels and direct distribution while transitioning parts of its portfolio toward smokeless and reduced-risk alternatives. The company ranks among the largest tobacco and nicotine groups globally by sales volume.
| Year | Revenue | YoY % | Earnings | YoY % |
|---|---|---|---|---|
| 2022 | 27,655 | — | 6,617 | — |
| 2023 | 27,283 | -1.4% | -14,412 | -317.8% |
| 2024 | 25,867 | -5.2% | 3,026 | — |
| 2025 | 25,610 | -1% | 7,677 | 153.7% |
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